Disclosure: I received compensation for my post.
It's back-to-school time and moms everywhere are working harder than ever...especially to give kids healthier food. One CEO decided to show how much he gets it. Over the past few weeks, Josh Tetrick, Hampton Creek's CEO and Founder, has been writing letters to the New York Times about fixing our food system. You can read them here. They've been addressed to big names like "CEOs" and "Presidential Candidates."
Last week he decided to write a letter to his mom in a full page ad in the New York Times and this video is her seeing it for the first time. It's a very emotional, unexpected moment. It really tugged at my heart. Grab a tissue and watch it!
This story is at the heart of what they do at Hampton Creek. They want a better food system for hard-working moms everywhere!
Our food system is pretty messed up. Families are often too busy, or too tight on cash, to feed kids better food. Why is it that cheap, unhealthy food tends to taste so much better?
Hampton Creek is changing this. Hampton Creek has started a movement around this question: What would it look like if we started over in food? The right choice for our bodies, and for the environment, should be affordable. And it should be incredibly delicious. Hampton Creek is making products that are healthier, more sustainable, more affordable, and more delicious.
Eating well should be easy! Don't you agree?